Occasionally in life a person is presented with a fork in the road. One path is more worn than the other and this path, the one most familiar to us all, is safe but unexciting. The other path is overgrown with weeds. It sputters out occasionally, but if you keep riding the path will reveal itself again. Where this path leads is uncertain. It reveals challenge and possibility in equal measure. And that path is where you’ll find us.

The so-called Bicycle Industry for the most part continues to churn out lots of carbon fiber and expensive, flashy toys designed for an elite few. Screw that. We will continue to do what we do best: versatile, durable CroMoly frames and bikes that ride great and outlast the next model year, and sensibly designed parts for people who ride a lot. If that sounds good to you, pick up some Surly stuff and try it out. You won’t be sorry.